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·3 min read

MVP Launch Checklist: 12 Things Before You Go Live

You're ready to launch. Here's what to check so you don't embarrass yourself on day one.

Core Functionality

  • Main user flow works end-to-end
  • Sign up and login work on all devices
  • Password reset actually sends emails
  • No critical bugs in the happy path

Payments

  • Test transaction completed successfully
  • Receipts are sent automatically
  • Refund process is documented
  • Pricing is clear on the page

Legal Basics

  • Privacy policy exists
  • Terms of service exist
  • Cookie consent if needed (EU)
  • Business email set up

Analytics and Tracking

  • Analytics installed and tracking
  • Key events are being recorded
  • You know your one success metric

Launch Day Prep

  • Launch announcement written
  • First 10 users identified to reach out to
  • Support email monitored
  • Feedback collection method ready

Perfect is the enemy of launched. If your core flow works and you can take money, you're ready.

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