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·3 min read

MVP Performance Checklist

Slow products kill conversions. But premature optimization kills MVPs. Here is the balance.

What Matters for MVP

  • Page load under 3 seconds on mobile
  • Core actions complete in under 1 second
  • No freezing or unresponsive UI
  • Images load progressively, not all at once

Quick Wins

  • Compress images before upload (TinyPNG, Squoosh)
  • Use a CDN (Vercel and Netlify include this)
  • Lazy load images below the fold
  • Minimize third-party scripts
  • Use modern image formats (WebP)

Performance Red Flags

  • Loading spinners lasting more than 2 seconds
  • Page jumps as content loads
  • Buttons that do not respond to clicks
  • Scrolling that stutters

What to Skip for MVP

  • Aggressive caching strategies
  • Database query optimization (unless obviously slow)
  • Code splitting beyond framework defaults
  • Performance monitoring tools (use browser DevTools)
  • Load testing for thousands of users

How to Test Performance

  • Google Lighthouse: Built into Chrome DevTools
  • PageSpeed Insights: Google's online tool
  • Test on real mobile devices, not just desktop
  • Test on slow 3G connection simulation

If your MVP scores above 70 on Lighthouse mobile, you are fine. Optimize more when you have users complaining.

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